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Meet the Design Team

Our design team crafted a product, brand, and culture that we’re truly proud of. We’re always on the lookout for curious creatives to collaborate with, so get to know us and get in touch!

Ali Aas, Creative Director

Photos of Ali Aas and logos from work experience: Upstatement (clients including Grist, Koala Health), Grubhub, thoughtbot

Ali was Ambrook’s first design hire in 2021. After starting with a little bit of everything across product and brand, she grew into Creative Director. Now, Ali stewards the brand, major properties like Ambrook Research or Ambrook Education, and magic moments throughout our software. Ali lives in Boston, Massachusetts with her husband and son.

What’s your connection to Ambrook’s mission?

I connected with Ambrook’s vision initially because I grew up in a town with a rich agricultural history. Working for a company focused on farms meant reconnecting to the traditions of my childhood: cutting down a Christmas tree as a family, celebrating the fall apple harvest with friends… What I’ve realized since joining is that what I truly was aching for was a role where I could impact communities. Beyond food production, farms play a major role in their communities from education and culture to economic development and land stewardship. For me, working at Ambrook means providing family businesses in and adjacent to agriculture with the tools they need to help their communities prosper.

What have you made here that you’re proud of?

Documentation is innate to Ambrook. We write a lot. We reflect. We photograph. Before I joined, the team had already started a tradition of bringing disposable cameras to on-site visits to enable every team member to capture their perspective of the experience. What I am most proud of is my ability to build upon this, helping every team member channel their artifacts into effective storytelling that celebrates ourselves, our customers, and American industry.

What are you looking forward to?

For me, caring about finance is a tectonic shift. When I worked at my mom’s accounting firm in high school, I saw finance as boring and not a place for creativity. Being at Ambrook has taught me how critical accounting is to business viability and that accounting can be comforting. I’m looking forward to spreading the comfort to all our current and future users and encoding Ambrook’s brand with reliability, trust, and warmth.

Calvin Ku, Product Designer

Photos of Calvin Ku and logos from work experience: Stripe, Google, Meta, Aether Things, Asus

Calvin joined in 2024 from Stripe, bringing his deep expertise in fintech and payments to Ambrook. His career has spanned physical and digital design, so everything from product strategy to interaction details gets the full treatment. Calvin lives in Seattle, Washington with his wife and two kids.

What’s your connection to Ambrook’s mission?

My background and interest in sustainability led me to Ambrook, whose mission to make sustainability profitable for businesses resonates strongly with me. Over the past few years, wildfires and heatwaves have become common in the Pacific Northwest, where I live. I’ve been looking for ways to help address the issues of climate change through design, including helping with the alpha launch of Stripe Climate at my previous job. My family also has a history of founding small businesses: my grandfather started a soy sauce factory (now 3 generations old), my father founded a textile factory, and my in-laws run a small grocery store.

What have you made here that you’re proud of?

I’m passionate about making tools and workflows accessible to everyone. Features like our Analytics page help users understand their finances easily, enabling them to make better business decisions without needing an accounting degree.

What are you looking forward to?

The fintech and climate world is changing rapidly, and it’s a super exciting time to be working in it. Seeing how our customers light up when they get to experience Ambrook’s product suite has been incredibly rewarding. By building tools that make financial management and operations smoother, through emerging technologies and intuitive designs, we can help many more industries beyond agriculture.

Jeff Anders, Head of Design

Photos of Jeff Anders and logos from work experience: Scale AI, Meta, Minimill, Autodesk, Venmo

Jeff co-founded Ambrook in 2020 and now gets to work with these fine folks leading the design team. Catch Jeff at the new office in Denver, Colorado, where he lives with his wife and two kids.

What’s your connection to Ambrook’s mission?

My co-founders Mackenzie, Dan, and I started out researching water scarcity and climate resiliency in the American West. I lived then in San Francisco and now in Denver, where drought is a part of daily life. We learned that water efficiency was all too often blocked by back-office financial challenges – and the rest was history. It’s even baked into the brand name: “Am-” (Latin for love) plus “-brook” (like a stream of water).

What have you made here that you’re proud of?

I love making complex workflows accessible, giving our operator customers confidence with tools that don’t require a CPA to grok. For instance, our balance sheet transfers link bank transactions with offline accounts, helping farmers stay on top of loan principal, fixed asset depreciation, and capital expenditures intuitively.

What are you looking forward to?

I’ve been working with Paige from Ops and Dylan from Eng on climate project tracking. Soon, someone on Ambrook will be able to see the ROI of their sustainability practices, linking our financial platform to real-world climate outcomes. Farmers need a combination of financial and field data to justify projects like regenerative transitions, experimental trials, or water management plans. Can’t wait to get this into people’s hands!

Adam Dixon, Graphic Designer

Photos of Adam Dixon and logos from work experience: freelance (clients including Wrangler, Google, Krispy Kreme, Wildsam), SDCO

Adam runs a freelance design practice specializing in branding, illustration, and web design. He has been collaborating with Ambrook part-time since 2023 on the iconic visualizations that define Ambrook Research. Adam lives in Winston-Salem, North Carolina with his wife.

What’s your connection to Ambrook’s mission?

Growing up in a small city in the foothills of North Carolina has always felt like growing up between two worlds of urban and rural sensibilities. Its given me a deep understanding of the dichotomies that exist causing me to wonder how to bridge the gap and provide practical help to make sustainability easier. I found Ambrook’s goal of caring for the earth by caring for it’s stewards incredibly compelling. I’ve always looked for ways to connect my work with something more meaningful, and being at Ambrook has given me that opportunity.

What have you made here that you’re proud of?

As an eternally curious person I love exploring and reflecting with others. On a weekly basis I’m challenged to understand and reframe what I’m learning in new and compelling ways. Being able to create imagery that draws attention and inspires further investigation to communities that may be overlooked has been incredibly gratifying.

What are you looking forward to?

Continuing to develop simple, engaging, and thoughtful resources for agriculture and analogous businesses to help guide them toward more sustainable decision-making and well-being.

We're growing our team!

Authors


Photo of Jeff Anders

Jeff Anders

Jeff is Co-Founder at Ambrook, where he leads design. He lives in Denver, Colorado with his wife and two kids. Jeff previously worked at Scale AI, Meta, Autodesk, and Venmo. He originally hails from Maryland, where he attended UMD for Product Design & Engineering.

Photo of Ali Aas

Ali Aas

Ali is a multidisciplinary designer passionate about the intersection of technology and the environment. She served as a Creative Director at Upstatement where she worked on award-winning projects including Grist and The Arnold Arboretum. Ali believes design can be a steward for sustainability and is eager to help farmers thrive in the face of a changing climate.

Photo of Calvin Ku

Calvin Ku

Calvin is enthusiastic about blending design, technology and sustainability. He previously worked on design teams at Stripe, Google, Meta, ASUS and Aether Things. He holds a Master in Industrial Design from the Rhode Island School of Design and a Bachelor of Fine Arts in Industrial Design from the University of Washington.

Photo of Adam Dixon

Adam Dixon

Adam is a graphic designer with 13 years of experience in branding, illustration, and web design. I want to create work that is meaningful and human while carrying an inherent magnetism and charm.

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